Image optimization is very necessary if your website is to load quickly for your users. A poorly compressed and optimized image will definitely require a higher bandwidth and resource to load; it will delay your web page from loading quickly since it will have to load alongside the web content. This will definitely drive away your visitors and increase your bounce rate. I discussed the effects of high bounce rate in an article I published on this blog some time ago titled “Reduce Bounce Rate with Simplereach Slide”. You should totally check it up…
However, it is very imperative you properly compress and optimize images used on your website or blog and I am going to introduce you to some awesome online tools for image compression and optimization. But before then I have to tell you that a great online tool for image compression and optimization is one that will effectively compress and optimize your images so it wouldn’t lose its quality.
Online Tools for Image Compression & Optimization:
Compress PNG: Thanks to Sammy for introducing me to this awesome online tool. Compress PNG is a free online tool for image compression and I am authoritatively saying that this tool is a great online tool for image compression and optimization. My personal experience with Compress PNG has greatly improved my entire blog load time. Compress PNG helped me reduce the size of my logo from 59kb to 4.6kb amounting to over 92% reduction and yet with no noticeable change in quality. Look at my logo and see if there is any noticeable change. I immediately compressed other images on my blog and I have since then noticed a great improvement in my blog load time.
TinyPNG: TinyPNG is yet another awesome online tool for image compression and optimization. TinyPNG though similar to Compress PNG widely support a lot of formats and can store partially transparent images. I have used TinyPNG to shrink images in the past and the result was great. You should try it out and testify to its great services. Image sizes are greatly reduced without any significant change in quality.
Smush.it: Smush.it is one of the popular online tools for image compression and optimization out there yet so many webmasters and blogger are not using it. Smush.it used optimization technique specific to image format to remove unnecessary bytes from images. Smush.it is a “loseless” tool which means no quality is lost from its optimized images. You can compress and optimize any image with Smush.it without any change in visual quality; I recommend this tool as well.
Web Resizer: Web Resizer is one of the most effective online tools for image compression and optimization. This free online tool allows you to resize, rotate, crop, sharpen, contrast, color, adjust brightness etc on images. If you are looking for a free online tool to enhance any image, then Web Resizer is your perfect tool.
JPEG Mini: Saving the best for the last you may say. JPEG Mini is an awesome online tool for image compression and optimization. JPEG Mini compresses images in a way you will never spot the difference. This is a great online tool for image compression and optimization and I indulge you to try it out and see for yourself.
Must Read: Search Engine Optimization Tips for Images
There are definitely more online tools for image compression and optimization out there, have you used any image compression and optimization tool I didn’t list out here? Please use the comment form below to share with me. Remember to subscribe to my RSS feed.
Desmond thanks for the image optimization tools checklist,but you did not outline how to use the image you optimized from these tools back to your blog or do i have to re-download and fix it on my blog?.
Nwosu Mavtrevor says
I simply go to my cPanel and locate the upload folder containing all my images and after optimizing them i ensure they bear same name then i re-upload it to same directory and overwrite the existing one there…i mostly do this with old images i used in old posts that’s before i came to know about image optimization, but i optimize my images before using them on my new posts.
Christian Simon says
This is a great article and I wanted to admit that this really works, like if you take a look at this site here Minisaving Nigeria when designing it with a .PNG image extension it was always slow for the site to load not until I was informed and then I later used a better Image compression method which converted my images to .JPG.
Thanks for the Article Mavtrevor
Ruth Thompson says
Nice piece of writeup here, please keep it up as it will keep adding value to the Webmaster’s world.