When it comes to being a blogger, writing and creating new content is obviously your main focus, but there is so much more to it than that. Once your content is online, you’ve still got to worry about search engine optimization, further research, design, and the all important marketing and social media promotion in order to encourage new traffic to your blog.
Luckily for you, there are a myriad of tools out there to help you accomplish anything and everything when it comes to your blog, include social marketing. In order to get the most eyes possible on your content with minimal effort and time spent, check out these five time-saving apps for social media promotion:
One of the toughest things about being new on the social media scene is building your account up to a level of respectability, and that is no more true than on Twitter, where only your personal followers will ever see what you have to say and share.
Enter TweetAdder, the most robust app aimed at building your Twitter account available on the market today. Helping you to get started, TweetAdder is able to aggressively follow new targeted users, encouraging them to follow you back and therefore gain you an instant audience. Once you have a list of followers, TweetAdder can help you to automatically share content, send automated direct messages and tweets, auto-follow those who follow you, and much more, saving you valuable time in the process. This is really oe of the best social media promotion tools out there.
A word of caution: TweetAdder is powerful enough that overusing it can not only give you a reputation as a spammer, but also puts your very Twitter account at risk. Stay within Twitter’s guidelines when utilizing this app for best results.
2. Share to Unlock Plugins
Available for a variety of blogging platforms, so-called share to unlock plugins allow you to limit the amount of content that a visitor can see on a given blog post until they share the article on a given social media network. Most such plugins will allow you to set parameters as needed, giving your readers just enough of your content to leave them wanting for more. Once they’ve shared the article with their Facebook friends, Twitter followers, or others, you can expect a wash, rinse, and repeat cycle to take place with your latest visitors – a positive cycle for a blogger if there ever was one.
Given the prevalence of social sharing buttons on websites and blogs today, a share to unlock scenario may just be the added boost that your visitors need to really focus in on yours – just be sure that the content that they’re unlocking is of a value that will make them feel that the whole endeavor was worth the effort!
3. Facebook Page Manager App
No matter what niche you blog in, or what you have to sell online, it’s quite likely that you utilize Facebook fan pages in order to bring your social followers together in one place. Providing a platform for promotion, conversation, and content sharing, Facebook pages are an unbeatable – and absolutely free – way to show your stuff on the world’s largest social network.
Available for both Android and iPhone, the Facebook Page Manager app does exactly what its title suggests, allowing you to manage all aspects of your Facebook page even while you’re on the go. With this app, you’re able to monitor fan activity and respond accordingly, purchasing promoted posts or simply adding new content while you have a few minutes to kill. This is a social media promotion tool you really eed to try.
Whether it’s always obvious or not, the social media landscape is made up of far more networks than Facebook and Twitter alone, and managing all of these profiles for the sake of promoting your content can become an overwhelming task, taking up enough of your time that you lose sight of the fundamentals.
Enter HootSuite, the world’s favorite all-in-one dashboard for managing multiple social media profiles. Offering up all of the statistics and at-a-glance facts that you’d expect, this handy social media dashboard also makes it easy for you to connect with your fans and followers on a personal level. Besides its potential for making new connections and nurturing existing ones, HootSuite also makes it easy to track mentions of your brand, analyze social media-driven traffic to your website, pre-schedule messages to be sent to your fans, and much more. HootSuite is one of my best social media promotion tools, i recommend you try it out.
The most common method of promoting your content via social media is simply to share it within social networks in order to catch more eyes – and clicks – then you otherwise would, and Dlvr.it is a service that aims to do this for you, leaving you with more time for the more personal social interactions that only a human mind can accomplish.
The premise is simple: you enter any RSS feed that you want to be delivered to a third-party source, then choose its social destination, including both Facebook and Twitter. Dlvr.it does the rest, sending your content directly to the network of your choice as soon as it’s published, all within parameters set by you that allow you to control hash tags and more.