The truth is that most bloggers only monetize their blogs with just PPC advertising. Google adsense is the major player in this type of advertising with thousands of advertisers in their network ready to compete for the ad slots on your website.
There are several other ways of monetizing a blog other than the PPC advertising. PPC and CPM advertising seems to be the most popular methods to monetize websites, after reading this article you will have more methods to choose from.
There are several ways you could make money with your blog, the other day I talked about how bloggers are losing money from their blogs even without knowing by only monetizing with PPC advertisements while losing money from un-monetized impressions.
Today I am going to share several other ways to make money with a blog other than PPC and CPM advertising. You can decide which monetizing model will best work for you or you can combine your existing advertising method with and earn extra money from your blog.
1. PPC Advertising (Pay per click):
PPC advertising is the type of advertising where you earn money when a visitor clicks on ad units embedded on your blog. You simply sign up with a PPC advertisement network such as Google adsense, generate and embed some code snippets on your website and ads are served to your web pages and you earn money when a visitor clicks on the ads on your website.
In this type of advertisement, your earning is based on the price the advertiser agrees to pay per click which is referred to as CPC (cost per click).
Let’s say the CPC for the campaign is $0.10 and you get 100 clicks per day, your earnings will be 100 x $0.10 = $10.
This type of advertisement is suitable for sites with good traffic as there is higher tendency of more people clicking on your ads when there are so many visitors to the site.
Other PPC advertising networks other than Google Adsense include;
2. CPM advertising (Cost per 1000 impressions):
CPM advertisement is a type of advertisement where you earn money from your blog impressions. In this type of advertisement, you earn a certain amount of agree fee per 1000 impressions.
If the CPM of the campaign is $3 and you get 5k impressions daily, then your earning will be $3 x 5 = $15 daily.
This type of advertisement is best for sites with huge traffic and page impressions. The best part is that your ads don’t have to be clicked on for you to earn money unlike in Google adsense.
Some CPM advertising networks include;
3. Affiliate Marketing
Affiliate marketing is yet another way to earn money with your blog. Here you simply earn commission for products you sell through your site.
There are tons of merchants out there that are willing to pay you commission for leading sales.
When you join such programs, you are provided with tools such as banners and text links that you add to your site. When a visitor follows the link or banner to buy the product, you are paid a commission.
You can also search Google for popular products or companies and see if they offer affiliate programs.
4. Direct Banner Advertising:
Another way to make money with your blog is by selling banner spaces. You can decide to sell banner spaces on your blog for a certain amount of money.
Usually, banners are placed on sidebars, so you can offer to sell a certain banner space for money. It could be 300 x 250, 300 x 600, 160 x 600, 125 x 125 etc.
This is best for sites with huge impressions as advertisers are always interested in sites with large audience.
You can approach potential advertisers with offer to buy banner spaces on your blog for a period of time, providing them with traffic and ranking stats.
5. Sponsored Product Reviews:
Publishing sponsored product reviews is yet another way to make money with your blog. There are some awesome sponsored review marketplaces out there that can provide you with the opportunity to get sponsored product review offers.
You simply write sponsored posts about a specific product, publish it on your site and get paid for it.
This is one of the methods i have been using to make money with my blog. You can directly approach advertisers for a paid review or join some of the sponsored post networks.
Some of the sponsored review networks you can join are
6. Text Link Ads
Text link ads is another popular way you can make money with your blog, but you must adhere to Google webmaster guidelines else your site may be penalized for passing link juice to external sites.
There are so many webmasters out there that have been earning money with this method without problems. Ensure to attach “nofollow” attribute tags to the text link ads.
Here are some Text link marketplaces and networks you can join.
No matter the model of monetization you use for your blog, you can diversify and improve your income by combining it with some of the methods shared here.
Do you know of other ways to make money with a blog? Which of these ways do you use to make money with your blog? Use the comment section below to share with me.